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Best Practices for Storing JSON Financial Feeds

10 min read • September 15, 2025

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Introduction

 


As trading platforms and fintech applications become increasingly data-driven, managing financial feeds efficiently is critical. Many developers rely on JSON market data because it is lightweight, structured, and easy to integrate into apps, dashboards, and trading algorithms. However, storing and maintaining JSON feeds effectively requires more than just saving files; it demands best practices that balance speed, scalability, and reliability.

Finage provides APIs and WebSocket connections that deliver real-time stock, forex, and crypto data in standardized JSON formats. This allows developers to store, query, and analyze financial feeds without worrying about inconsistent structures or performance bottlenecks.

This blog explores the best practices for storing JSON financial feeds, focusing on methods that ensure scalability, reduce latency, and maintain data integrity for trading and fintech systems.

 

Table of Contents

- Why JSON Is the Standard for Financial Data

- Common Challenges in Storing JSON Feeds

- Structuring JSON Market Data for Scalability

- Storage Options: Databases vs. Data Lakes

- Handling Real-Time Feeds with WebSockets

- Ensuring Data Integrity and Consistency

- Optimizing for Query Performance

- How Finage Supports JSON Market Data Storage

- Final Thoughts

 

1. Why JSON Is the Standard for Financial Data

Financial systems rely on structured data that can be transmitted, stored, and processed quickly. JSON has emerged as the preferred format for delivering and storing financial feeds across stock, forex, and crypto markets.

Lightweight and Readable

JSON is compact compared to XML or CSV while remaining human-readable. Developers can easily debug and verify fields in JSON market data, making it ideal for both development and production environments.

Standardized Across APIs

Most financial APIs deliver data in JSON by default. This consistency means developers can integrate multiple sources, such as stock, forex, and CFD data, without having to reformat everything.

Flexible for Complex Structures

Financial feeds often contain nested objects like tick data, order books, or trade metadata. JSON handles hierarchical structures naturally, allowing trading platforms to store detailed snapshots without losing context.

Broad Ecosystem Support

Virtually every modern programming language, database, and storage system supports JSON. This makes it easy to build scalable fintech applications without custom parsing layers.

In short, JSON has become the universal language for financial feeds because it combines efficiency, readability, and flexibility in a single format.

 

2. Common Challenges in Storing JSON Feeds

While JSON is highly effective for delivering financial data, storing it at scale presents challenges that developers and fintech teams must address.

High Data Volume

Streaming feeds from stock, forex, or crypto markets can generate millions of records per day. Without careful planning, storage systems can quickly become overloaded, slowing down both read and write performance.

Schema Evolution

Although flexible, JSON can introduce inconsistencies over time. Fields may be renamed, added, or removed by providers. This can break queries or analytics pipelines if schema changes are not properly handled.

Query Performance

Large collections of JSON market data can be difficult to search efficiently. Without indexing or structuring, retrieving specific records (e.g., a stock’s price at a given timestamp) may require scanning entire datasets.

Cost and Storage Optimization

Storing raw JSON can be expensive, especially when dealing with historical archives of real-time feeds. Compression, partitioning, and archiving strategies are often required to balance accessibility with cost.

Data Integrity Risks

Duplicate records, missing fields, or malformed objects can creep into JSON feeds if ingestion pipelines are not properly validated. This can distort analytics or cause trading algorithms to behave unpredictably.

By understanding these challenges, teams can design systems that store JSON effectively without sacrificing scalability or reliability.

 

3. Structuring JSON Market Data for Scalability

A well-structured JSON schema is the foundation of scalable storage. By designing JSON feeds with consistency and efficiency in mind, teams can ensure that large datasets remain manageable.

Consistent Schemas

Using a standard schema across all feeds avoids downstream issues. For example, price fields should always use the same naming convention (price, not p or lastPrice) to simplify queries across stock, forex, or crypto datasets.

Normalized Timestamps

Every record of JSON market data should include a normalized timestamp field in UTC. This makes it easier to align events across multiple asset classes and simplifies time-series queries.

Flatten When Possible

Deeply nested JSON objects can slow down queries and increase storage overhead. Flattening common fields, such as ticker, exchange, and trade size, into top-level keys improves both readability and performance.

Add Identifiers and Metadata

Including unique IDs, source identifiers, and metadata (e.g., asset type, exchange code) ensures that JSON feeds can be validated, deduplicated, and integrated with other datasets reliably.

By applying these structuring best practices, developers make JSON data easier to store, query, and integrate into trading systems at scale.

 

4. Storage Options: Databases vs. Data Lakes

Choosing the right storage layer is critical for handling large volumes of JSON market data. The decision often depends on the balance between real-time performance and long-term scalability.

Relational Databases

Traditional SQL databases can store JSON, but they are not always optimized for high-frequency financial feeds. They work well for smaller datasets or when strict transactional consistency is required, such as storing account or trade records.

NoSQL Databases

Document-oriented databases like MongoDB or Couchbase are designed for JSON storage. They handle schema flexibility better than relational systems and can scale horizontally, making them suitable for large and evolving market feeds.

Time-Series Databases

For financial data that is inherently time-based, time-series databases like InfluxDB or TimescaleDB provide optimized storage and querying. They support compression and efficient indexing by timestamp, which is perfect for tick data or historical stock feeds.

Data Lakes for Historical Archives

When dealing with terabytes of real-time feeds, a data lake architecture (e.g., AWS S3, Azure Data Lake) offers cost-effective long-term storage. Data lakes allow fintech teams to archive raw JSON feeds while running analytics or machine learning pipelines on top of them.

In practice, many trading platforms use a hybrid model: databases for live data and data lakes for historical archives.

 

5. Handling Real-Time Feeds with WebSockets

Storing JSON from real-time feeds requires pipelines that can keep up with constant updates. WebSockets are the preferred method for streaming financial data because they maintain a continuous connection and minimize latency.

Continuous Data Flow

Unlike REST APIs, which require repeated polling, WebSockets push updates the moment they occur. This ensures JSON market data, such as tick updates or order book changes, arrives with minimal delay.

Efficient Ingestion Pipelines

To handle high-frequency data, ingestion systems should be designed for parallel writes and buffering. Batching messages or using stream processors (e.g., Kafka, Flink) can smooth spikes in activity during volatile market periods.

Data Validation in Real Time

Incoming JSON feeds should be validated as they arrive. Checking for missing fields, malformed records, or duplicates helps prevent corrupt data from being stored in databases or data lakes.

Event-Driven Architecture

With WebSockets, developers can trigger events directly from incoming data. For example, a sudden price move in forex or stock markets might automatically update a risk dashboard or execute an algorithmic trade.

By combining WebSockets with efficient storage, teams ensure that their systems can capture real-time feeds reliably while keeping market data latency low.

 

6. Ensuring Data Integrity and Consistency

Financial data loses its value if it cannot be trusted. When storing JSON market data, integrity and consistency are just as important as speed and scalability.

Validation Rules at Ingestion

Every record should be checked for required fields, correct formats, and acceptable ranges. For example, a missing ticker symbol or a negative trade volume should trigger alerts or rejection.

Deduplication Strategies

High-frequency feeds may generate duplicate entries. Using unique IDs, timestamps, or sequence numbers helps identify and remove duplicates before they distort analytics or trading signals.

Schema Versioning

As providers evolve, fields may be added or changed. Versioning schemas ensures backward compatibility and prevents breaking existing pipelines when new JSON fields appear.

Consistent Time Synchronization

All stored records should align with a standardized time source (UTC). Inconsistent timestamps make it difficult to merge stock, forex, and crypto data streams into one coherent dataset.

Audit and Logging

Maintaining audit logs of ingestion and transformation steps provides transparency and makes it easier to diagnose errors or investigate anomalies later.

By enforcing these integrity measures, teams ensure that stored JSON data remains reliable for real-time trading, historical analysis, and regulatory compliance.

 

7. Optimizing for Query Performance

Storing large volumes of JSON market data is only half the challenge; retrieving it efficiently is equally critical. Poorly optimized queries can slow down trading dashboards, algorithms, and analytics tools.

Indexing Key Fields

Indexes should be created on the most frequently queried fields, such as ticker symbols, timestamps, or exchange codes. This dramatically improves lookup speeds in both SQL and NoSQL databases.

Partitioning Data

Splitting data by time intervals (e.g., daily or hourly partitions) makes it easier to query recent activity without scanning entire archives. This is especially valuable for tick-level stock and forex datasets.

Compression and Storage Optimization

Compressing JSON records reduces storage costs and speeds up retrieval by minimizing disk I/O. Time-series databases often provide built-in compression for financial data.

Pre-Aggregated Views

For high-traffic applications, pre-computed aggregates (e.g., daily highs, volume summaries) can reduce the workload on query engines. This ensures dashboards and APIs respond quickly, even under heavy load.

Caching Strategies

Frequently accessed data, such as the last price of popular stocks or crypto pairs, can be cached in memory systems like Redis. This reduces pressure on primary databases and minimizes query latency.

By optimizing for performance, developers ensure that JSON feeds not only scale in storage but also deliver the low-latency responses that trading applications require.

 

8. How Finage Supports JSON Market Data Storage

Finage is built to deliver financial data in standardized, developer-friendly formats that simplify both real-time ingestion and long-term storage.

Standardized JSON Outputs

All Finage APIs deliver stock, forex, and crypto feeds in clean JSON structures. This consistency reduces the need for manual formatting and ensures easy integration across databases, data lakes, and trading dashboards.

Real-Time WebSocket Feeds

For low-latency applications, Finage provides WebSocket streams that push updates instantly. Developers can capture JSON market data in real time, reducing reliance on polling and minimizing delays in trading strategies.

Historical Data Access

Finage combines real-time delivery with extensive historical archives. This allows fintech teams to backtest strategies, analyze market events, and store large datasets efficiently for future insights.

Scalable Infrastructure

Whether developers are storing tick-level forex data or years of stock news and trades, Finage’s infrastructure supports high-frequency feeds without performance degradation. This ensures reliability at both small and institutional scales.

By offering real-time, historical, and multi-asset coverage in JSON format, Finage makes storing and scaling financial data straightforward.

 

Final Thoughts

Efficiently storing financial data is not just about archiving; it’s about ensuring speed, accuracy, and accessibility. JSON has become the universal format for financial APIs because it balances readability with flexibility, making it ideal for stock, forex, and crypto feeds. But handling JSON market data at scale requires careful attention to structure, storage choices, and performance optimization.

By applying best practices, such as consistent schemas, validation at ingestion, optimized indexing, and WebSocket-driven real-time pipelines, developers can build systems that are both scalable and resilient. These principles ensure that trading apps, risk dashboards, and research tools can access financial feeds without latency issues or data integrity concerns.

Finage supports this workflow with APIs and WebSocket streams that deliver standardized JSON for real-time and historical market data. Whether you’re building a trading bot, a portfolio tracker, or an institutional risk engine, Finage provides the infrastructure to store, query, and scale with confidence.

 

Relevant Asked Questions

  1. What is the best way to store large volumes of JSON market data for trading systems?
    The best approach is to use a hybrid architecture: real-time feeds should be stored in time-series or NoSQL databases like TimescaleDB or MongoDB for fast access, while long-term archives can be stored in data lakes like AWS S3 using compressed formats such as Parquet. This setup balances performance with scalability.

 

  1. How can I optimize query performance when storing JSON financial data?
    To optimize queries, use indexing on key fields like symbol, timestamp, and exchange, apply time-based partitioning, flatten nested structures, and implement in-memory caching (e.g., Redis) for frequently accessed data like last-traded prices or real-time tick data.

 

  1. Does Finage support real-time JSON delivery via WebSocket for financial feeds?
    Yes. Finage offers ultra-low-latency WebSocket connections for stock, forex, and crypto data, all delivered in standardized JSON. These real-time feeds can be streamed directly into databases or processing pipelines for immediate storage and analysis.

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